Simon Cowell has fired the opening salvos in a new ratings war with rival talent show Strictly Come Dancing, according to a report.

ITV's director of television has suggested that they hold talks with the BBC to discuss the scheduling plan for The X Factor and Strictly Come Dancing.

Strictly Come Dancing returns to our screens this autumn with a brand new one hour studio launch show.

The eighth series of Strictly Come Dancing may be weeks away, but speculation is already mounting about which celebrities will be taking part.